Empower the Enterprise
Everyone has a digital footprint. At Qnary, we champion the idea that an executive's or employee's footprint can significantly impact the success of their company.
Research studies focusing on a diverse range of industries have shown that companies who galvanize executives and employees to endorse and dimensionalize the corporate story further amplify the success of their sales, talent recruitment, and brand engagement efforts.
We call this leveraging of the collective enterprise voice "Workforce Advocacy": an organization-wide conversation that empowers individuals to share their unique knowledge and insight to a larger audience. This proven method can help the members of your team drive sales and assist in shifting the corporate dialogueRongzhi Womens Heels Sandals Flip Flop Pumps Stilettos Ankle Strap Casual Dress Party shoes Pointed ToeRongzhi Womens Patent Leather High Heels Stilettos Slip On Pumps Heels shoes Dress Party Pointed Toe.U-MAC Low Heel Flat Platform Sandals for Women Casual Soft Slip On Anti-Skid Slippers Ladies Summer Flip Flops Open Toe Walking Beach shoesCobian Womens Soho Flip Flop When ideas are shared, new ones arise, sparking innovation. Cross-pollination of messaging from company leaders also spurs a greater sense of credit for quality work and gives direction on where the company is headed down the organizational ladder.
Workforce Advocacy Matters
Workforce advocacy has a multitude of positive effects on a business.Baviue Womens Flowers Beaded Flat Thong Sandals Fashion SandlesFheaven Women Non-Slip Platform High Heels Sandals Buckle Peep-Toe Wedge Sandals Rongzhi Womens Sexy Pointed Toe Stilettos Pumps High Heels Platform Slip On Party shoes Formal DressShowTimes Star Pointed Toe Solid high Heels shoes Nightclub Women Pumps Thin Heels Slip on shoesIt drives sales and also has ancillary benefits in terms of employee recruitment and retention, assisting in shifting the corporate dialogue, increasing employee and brand engagement.
31% of high growth firms now have a formal employee advocacy program in place.
64% of advocates in a formal program credited employee advocacy with attracting and developing sales
Messages shared by employees went 561% further than the same messages shared on a brand channel Ox Horn Metal Pointed Low-cut Women Thin shoes grey 41.
90% of those surveyed stated that they look other executives up to review their backgrounds
52% of employees are inspired by their CEOs social media participation Knurling PU Low-cut Thin shoes Plus Size beige 39SANNOVO Walking Sneakers for Women Men Mesh Running Lightweight Lace up Flats.
10x the reach an enterprise's employees have on social media compared to corporate accounts.